Mobile operator billing, until recently used primarily for the sale of mobile multimedia content and services, is starting to make its mark as an altogether different payment alternative.
Here are some examples of « real life » mobile operator billing that you can see in this video.
You can also download « Towards wider usage of Mobile Operator Billing »
Purchase digital contents with your Mobile Operator bill
Google Play Store allows Bouygues Telecom, SFR and Orange clients to purchase digital content like games, movies, music, eBooks, apps, … and charge it to their mobile bill.
Read more about this usage here.
Buy a snack from a vending machine with a SMS
Since May 2014, Selecta has been testing operator-billed SMS sales on over 100 vending machines throughout Paris’ Gare de Lyon station, all equipped with purchase-via-SMS capabilities.
Futher information here.
To subscribe a music streaming service
Hitster is the first music streaming app in France to be 100% mobile friendly. Users are able to make their own playlists and have access to their favorite albums with a subscription from 1.99 euros per month (without commitment).
« Just press play to hear all your favourite hits »
Hitster website here (french).
Stream or download your favorite magazines.
Over 10,000 magazines are available for streaming ou download with LeKiosk’s app.
Know more about LeKiosk (french).
Pay your parking ticket with a SMS
Berlin – Germany
Since 2011, citizens of the city district Pankow in the German capital Berlin can pay for their parking tickets cashlessly and without prior registration with any mobile device (smartphone or feature phone). The payment is directly debited on the mobile operator bill.
More information about Berlin SMS parking paiement here.
Purchase a Bus ticket
Zurich night bus and trains
Since December 2002, the public transport network of Zurich (ZVV) has also been running at night and passengers are required to buy night supplements to use the transport network. Within around 10 years, demand for nighttime network services had risen by more than 300%, and this demand looks set to continue growing.
Read Zurich’s night bus and trains use-case.
Pay your game add-ons with your mobile bill
Boku’s partnership with Sony Network Entertainment and Sony Computer Entertainment enables Sony users in the United Kingdom to top up their account wallet to obtain content from the PlayStation®Store and across the Sony Entertainment Network, using their mobile phone account.
More information about Sony wallet here
Text to Donate
French Red Cross
Between the 1st and the 9th of June 2013, as part of its nationwide fundraising campaign, the organization offered donors the possibility to support their cause by donating via SMS. This extremely user-friendly solution is available to the wider public. Enabling donors to pay directly via their mobile operator bill, without opening an account or providing bank details, this solution is both highly efficient and remarkably secure.
Read more about the Frech Red Cross SMS fundraising campaign